GinsGlobal Index Funds
Founded in 2000, GinsGlobal Index Funds is a global asset management company specializing in ‘traditional’ products such as mutual funds, structured products and capital guaranteed funds. GinsGlobal also designed index-based products for insurers, banks and asset managers.
GinsGlobal had no experience in ETFs, either in Europe or North America and wanted to ‘future proof’ their business by creating an ETF offering, but didn’t know how to get started. They needed an experienced partner who could quickly translate their investment ideas into an ETF business and provide access to a European distribution network.
HANetf managed the build out and launch of two index strategies with GinsGlobal, coordinating our service ecosystem with external index providers to bring two ETFs to market in ~100 days. In addition to full product management, HANetf created detailed distribution, PR and marketing strategies and a full suite of multi-lingual collateral and materials.
On 9th October, 2018, HANetf and GinsGlobal announced the listing of the their ETFs on London Stock Exchange, Borsa Italiana and XETRA. The launch announcement was followed by a fully integrated sales, marketing and PR program.