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HANetf Assets Smash $50 Million Threshold

  • HANetf Assets Under Management hits $51m
  • Pioneering platform to break down barriers to European ETF market entry
  • Double-digit YTD returns across all funds

London, June 27, 2019 - HANetf, Europe’s first independent ‘white label’ UCITS ETF issuer, confirms that total AUM for on-platform ETFs has reached $51 million, driven by significant investor inflows and performance-based growth, bringing YTD asset growth on the platform to 768%.

This milestone represents another significant achievement for the HANetf platform that launched its first product in the 4th quarter of 2018 & started the business in 2017. HANetf’s objective is to provide a full white label issuance, operational, regulatory, distribution and marketing turn-key solution for asset managers who want to successfully launch and manage UCITS ETFs. Founded by two of Europe’s leading ETF pioneers, Nik Bienkowski, and Hector McNeil, HANetf has delivered a number of industry-changing innovations, including:

  • The launch of the first and only independent full service white-label ETF platform in Europe
  • The first UCITS ETF launched through a white-label platform (EMQQ Emerging Markets Internet & Ecommerce UCITS ETF)
  • The first middle eastern asset manager to sponsor a UCITS ETF (KMEFIC)
  • The launch of the world’s only pure-play Kuwait ETF (KMEFIC FTSE Kuwait Equity UCITS ETF)
  • Europe’s first dedicated Cloud Computing ETF

HANetf currently has 3 asset management clients and 5 ETFs but has an end goal to be a major European ETF player with ETFs covering all asset classes - a panel for world leading managers providing unique investment IP & content in ETF form. One of the major hurdles to establishing a successful ETF business is to generate AUM growth in new funds. The breaking of the $50m barrier in such a short time period is a great indicator that HANetf distribution & marketing is highly effective. HANetf is currently in conversations with over 300 asset managers globally about entering the European UCITS ETF space.

Hector McNeil, co-Founder and co-CEO HANetf, said: "We are delighted to have reached this important milestone, which demonstrates the unique power of the HANetf platform. Prior to the advent of HANetf, new ETF issuers have struggled to enter Europe due to the cost and complexity of establishing an ETF business from scratch. By providing a full regulatory and operational infrastructure, HANetf is enabling asset managers to leverage the disruptive distribution potential of ETFs to reach new types of investors in new markets with new or added value investment concepts.

The HANetf team has over 150 years of experience in ETFs and we have built, and are growing, one of the most formidable and knowledgeable ETF sales and distribution teams in the market, supported by a sophisticated digital marketing platform that gives our clients immediate reach, scale and value and enables them to compete and win against established providers.

The European ETF industry is growing rapidly and continues to see consistent inflows even as investors withdraw money from traditional funds. We see significant room for European assets to exceed $2 trillion in the near future and HANetf will be part of this growth story, providing innovative ETFs for modern portfolios.”  

Organic growth in on-platform funds has also contributed to the growth in assets, year to date performance ranging from 14%-23%.

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